Salesforce Marketing Cloud Developer
Salesforce Marketing Cloud Developer
Salesforce Marketing Cloud Developer Exam
The Salesforce Marketing Cloud Developer exam has been built to give an overall experience in configuring and customizing data for the Marketing Cloud. As a Marketing Cloud developer, you attain knowledge in subscriber management across channels together with the ability to troubleshoot various programmatic languages that guide the design of both tactical and strategic email campaigns. As a Salesforce Marketing Cloud Developer, you will experience the work culture of a full-stack developer for Marketing Cloud.
Who should take the exam?
The Salesforce Marketing Cloud Developer program has been designed for developers with hands-on experience developing for Marketing Cloud. Candidates planning to take the exam must have proven experience with the administration and configuration of the Marketing Cloud Email application, as demonstrated through successful completion of the Salesforce Certified Marketing Cloud Email Specialist exam. The certification has been built to target Marketing Cloud Developer having the experience in developing dynamic, personalized marketing assets such as emails, landing pages, and forms leveraging HTML, CSS, and AMPscript. The Salesforce Certified Marketing Cloud Developer is also proficient in SQL and has experience in using Marketing Cloud APIs. As a Salesforce Marketing Cloud Developer, you are generally suggested to have at least 1 year of experience developing for Marketing Cloud and associated tools.
Course Outline
- Domain 1 - Understanding Data Modeling: 14%
- Domain 2 - Understanding Programmatic Languages: 35%
- Domain 3 - Understanding API: 22%
- Domain 4 - Understanding Data Management: 22%
- Domain 5 - Understanding Security: 7%
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Exam Format and Information
| Exam Name Salesforce Marketing Cloud Developer | Exam Delivery Proctored Exam (Online and Onsite) |
| Exam Duration 105 mins | Exam Format Multiple Choice and Multi-Response Questions |
| Exam Type Cloud Developer | Number of Questions 60 Questions |
| Eligibility/Pre-Requisite NIL | Exam Fee $200 USD |
| Exam Language English | Pass Score 63% and above |
Salesforce Marketing Cloud Developer FAQs
How much does the Salesforce Marketing Cloud Developer exam Cost?
The exam will cost you $200 USD.
What are the modes to take the Exam?
The exam can be taken up in two ways. It can either be offsite proctored or online proctored. Choose the one based on your schedule.
What is the duration of the Salesforce Exam?
Time Duration of the Exam is 105 minutes.
What is the fee for retaking the exam?
The retake exam fee is USD 100 plus applicable taxes as required per local law.
How do I maintain my Salesforce certification?
To maintain your Salesforce Certification you need to complete all the Trailhead Maintenance Modules. Keep a check on the available updates for your certification at Trailhead official website.
For how long is my certification valid?
The Salesforce certifications are valid for a period of 3 years.
How do I check my Salesforce certification?
To verify your Salesforce certification, you need to visit the Trailhead Verification Page. Then, you need to enter your email under the “Certification Holders: Check Your Status”. Your credential details will be emailed to you.
How can I prepare for the Salesforce Marketing Cloud Developer exam?
The candidate has to follow some preparatory step which is mentioned in our tutorial i.e. visiting the official, reading and understanding related books and guides, learning objectives, trying their hands-on practice test etc.
What is the Passing score of Salesforce Marketing Cloud Developer Exam?
65% is the passing score of the Exam.
Do you provide online tutorial for Salesforce Marketing Cloud Developer Exam?
Salesforce Marketing Cloud Developer Online Tutorial focus on building skills including -
- Configure and set up data models
- Configure data import.
- Create dynamic, personalized marketing assets using various scripting languages.
- Build Marketing Cloud web experience
How to prepare for the Salesforce Marketing Cloud Developer Interview?
Preparation for the Salesforce Marketing Cloud Developer interview requires hands-on experience developing for Marketing Cloud together with experience developing dynamic, personalized marketing assets such as emails, landing pages, and forms leveraging HTML, CSS, and AMPscript.
Salesforce Marketing Cloud Developer Interview Questions and Answers
How Many questions are there in the Salesforce Exam?
There are 60 Multiple Choice questions in the exam.
What is the job role of a Salesforce Marketing Cloud Developer?
The Salesforce Marketing Cloud Developer candidate has the experience, skills, knowledge, and ability to:
- Configure and set-up data models (data extensions, shared data extensions, Contact model).
- Configure data import.
- Work with customers and platform data (SQL, views, Send Log).
- Write basic SQL, including join statements.
- Create dynamic, personalized marketing assets using various scripting languages.
- Build Marketing Cloud web experience (data forms, custom preference pages).
- Explain subscription management.
- Work through and resolve scenarios using REST and SOAP API.
- Invest time in studying the resources listed in this Exam Guide and the additional required study materials provided by Salesforce.
Is Salesforce certification in demand?
Salesforce certification helps you get advanced knowledge about the Salesforce platform. It validates your skills and enhances extreme knowledge in Salesforce field which is, in turn, beneficial for your career growth. Being recognised around the globe, employers are eagerly looking out for Salesforce certified Professionals. Therefore the demand is obviously soaring high.
What are the learning objectives for the Salesforce Marketing Cloud Developer exam?
The Salesforce Marketing Cloud Developer exam is divided into the following parts:
- Data Modeling: 14%
- Programmatic Languages: 35%
- API: 22%
- Data Management: 22%
- Security: 7%
What are the learning resources to prepare for the Salesforce Marketing Cloud Developer Exam?
Prepare with the Salesforce Marketing Cloud Developer Cheat Sheet -
- Review the Exam Objectives
- Quick links to Study Resources
- Learn with Salesforce Marketing Cloud Developer Training
- Online Tutorials
What is the Salesforce Marketing Cloud Developer Exam Format?
The Salesforce Marketing Cloud Developer Exam Questions can be of types like a case study, short answers, multiple-choice, mark review, drag, and drop with a total of 60 questions.
Know more - Salesforce Marketing Cloud Developer Exam Format
How to pass the Salesforce Marketing Cloud Developer Exam?
While you are preparing for the exam it is very important that you have a thorough understanding of numerous speech and telephony-related technologies before taking this exam. Learn about the key learning skills to develop before preparing for the exam.